Kevin Barry visits with Zack Bates, CEO at Private Club Marketing at his Newport Beach office to discuss art, private clubs, inspiration and more. Read the full interview below!
Zack Bates: Tell us about Kevin Barry Fine Art.
Kevin Barry: Glad to be here. We are a full-service art company based out of Santa Monica, California, but have galleries in San Francisco and Las Vegas. Our business is design and architecturally centric. We work with designers and architects on a myriad of projects. Country clubs are an important part of our business along with hospitality, healthcare, multifamily, senior living and residential work.
Zack Bates: Any specific private clubs you have recently worked on?
Kevin Barry: Yes, as a matter fact, we just finished the Toscana Country Club in Indian Wells, California. We also did the Newport Beach Country Club in Newport Beach which completed a few months ago. I think it won the Country Club of the Year award which is certainly a nice feather in our cap. I’m working on the Rolling Hills Country Club on the Palos Verdes Peninsula that will be installed in the next 30 days.
Zack Bates: Is your business purely focused in California with clubs and hospitality, or is it nationwide?
Kevin Barry: We do business nationwide. In terms of the country club vertical, we’ve done quite a few clubs in California, I’d say between fifteen and twenty. We’ve also worked in Texas, Florida and Washington, so we reach out quite a bit in terms of where the marketplace is leading us.
Zack Bates: Are there any trends that clubs should be paying attention to in regards to refreshing the art or the aesthetic of the club when working with a designer?
Kevin Barry: I think you want to make it as evocative as possible. Doing that in a way to embrace storytelling.
Zack Bates: Any success stories or projects you particularly enjoyed creating that aesthetic?
Kevin Barry: We have had a couple of opportunities. One club in particular had a member who donated an extensive [collection], I think he had the most storied collection of golf clubs and golf memorabilia in the United States, and he donated this to the club. We were fortunate enough to use that and accessorize it, and frame up a lot of these wonderful artifacts in a museum type environment where people could traverse the property and really enjoy the history of golf as he saw it and what his collection brought to the property.